In part one of this post we looked at some of the psychological ideas that occur when we interact with social media. These concepts are incredibly useful for marketing campaigns online, as they can help us create a bespoke, direct call to action for your...More
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SOCIAL media has integrated itself into everyday life seamlessly. From catching up with old friends to entire marketing campaigns launched online, social media has affected the way we interpret, digest and handle information and connections. From personal lives to the business world, the online domain...More
Business owners today should be aware of the technology which will potentially help boost their business. With the way competition is now, online and mobile presence is a MUST. Years back, business owners thought little of having an online presence. Today, more than online presence, businesses need...More
Mobile apps are causing a paradigm shift in traditional business. In the past, pen and paper where the core elements of the business process; and print & mail the core channels for business communication and growth. In the modern era, technology and digital marketing are...More
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